Sales Director - Intralogistics Industry

Regional Sales Director driving SEA growth in logistics automation solutions

Your new company

Our client is a leading global solutions provider in the intralogistics and automation space, delivering innovative, high-value systems to major customers across multiple industries. With a strong presence in Asia and continued growth plans, they are seeking a commercially driven leader to head their Southeast Asia sales function.

Your new role

This is a critical leadership role responsible for driving sales growth, strategic market expansion, and key account development across Southeast Asia. You will lead the regional sales strategy, build a strong pipeline, and ensure successful delivery of revenue and margin targets.

What you'll need to succeed

Key Responsibilities

1) Sales Strategy & Execution
  • Develop and execute a comprehensive sales strategy for Southeast Asia aligned with global objectives
  • Drive order intake, revenue growth, and profitability targets
  • Build and maintain a strong pipeline of opportunities across all sales stages (targeting, engagement, conversion)
  • Improve conversion rates and lead qualification through structured sales processes
2) Business Development & Market Expansion
  • Identify and secure new business opportunities within target industries
  • Develop market penetration plans, including expansion through partners, agents, and distributors
  • Actively pursue and close high-value, complex solution sales projects
  • Strengthen presence in key growth sectors
3) Key Account Management
  • Build and maintain strong relationships with strategic clients
  • Ensure high levels of customer satisfaction and repeat business
  • Manage executive-level stakeholder engagement and negotiations
4) Leadership & Collaboration
  • Lead, coach, and develop the regional sales team
  • Drive collaboration across regional and global stakeholders
  • Ensure alignment between sales and project delivery teams
5) Commercial & Operational Excellence
  • Oversee proposal development, pricing, and contract negotiations
  • Ensure robust forecasting, budgeting, and reporting
  • Monitor pipeline health and project viability through structured review processes
  • Prepare periodic market insights and sales reports for leadership
Requirements
  • Bachelor’s degree in Business, Engineering, or a related discipline
  • Proven track record in senior sales leadership roles (minimum 8+ years in global/regional capacity)
  • Experience in solution-based / project sales, ideally in intralogistics, automation, or capital equipment industries
  • Strong understanding of warehouse technologies (e.g. WMS/WCS) is advantageous
  • Experience in key sectors such as e-commerce, retail, apparel, grocery, or general merchandise
  • Strong commercial acumen with experience managing complex sales cycles
  • Excellent leadership, communication, and stakeholder management skill

What you'll get in return

  • Opportunity to lead and shape a high-growth region
  • Strategic role with strong regional and global exposure
  • Work with a market-leading, innovation-driven organisation
  • Attractive compensation and leadership scope

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.

Summary

Job Type
Permanent
Industry
Manufacturing & Production
Location
Singapore
Specialism
Sales
Ref:
1288070

Talk to a consultant

Talk to Samantha Win, the specialist consultant managing this position, located in Singapore
#27-20 UOB Plaza 2, 80 Raffles Place

Telephone: +65 6027 1960

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