Digital Marketing & CRM Specialist - Luxury

A global luxury brand is looking for a Digital Marketing & CRM Specialist (Regional).

Your new company

A global luxury brand is seeking a data-driven Digital Marketing & CRM Specialist to lead customer lifecycle management, digital marketing performance, and customer experience strategy across regional markets. This role will focus on leveraging CRM systems, digital channels, and analytics to drive customer acquisition, engagement, and retention.

Your new role

  • Lead CRM strategy and lifecycle management, including system optimisation, lead management, KPI tracking, and leveraging customer data insights to improve acquisition, conversion, and retention

  • Drive end-to-end customer experience and journey design, mapping key touchpoints, enhancing digital experiences, and developing integrated communication strategies to improve engagement and satisfaction

  • Own digital marketing planning and performance, managing campaigns across paid, social, and web channels while optimising full-funnel metrics from awareness to conversion

  • Deliver data-driven insights and marketing intelligence, analysing CRM and digital data to identify trends, uncover growth opportunities, and support strategic decision-making

  • Enable cross-functional and stakeholder alignment, supporting internal teams and partners through training, collaboration, and performance-driven execution across markets

What you'll need to succeed

  • Bachelor’s degree in Business, Marketing, or a related field

  • 2 years of experience in digital marketing, CRM, or marketing analytics

  • Familiarity with CRM systems (e.g. Salesforce or similar platforms)

  • Strong analytical mindset with the ability to interpret data and influence decisions

  • Experience working across multiple markets or regions is advantageous

  • Strong stakeholder management and communication skills

What you'll get in return

  • Exposure to regional marketing strategy and cross-market execution in a dynamic, high-growth environment

  • Opportunity to work with advanced CRM systems and data-driven marketing frameworks, building strong analytical and performance marketing capabilities

  • A role with high visibility and impact, directly influencing customer growth, experience, and business performance

What you need to do now

If you feel like you meet the above requirements or know someone who does, then click on the link to apply, or, you may send your application/referral directly to me at [email protected].

If this job isn't quite right for you but you are looking for a new position, please contact me for a confidential discussion on your career.

EA Reg Number: R25159088 | EA License Number: 07C3924 | Company Registration No: 200609504D

Summary

Job Type
Permanent
Industry
Automotive
Location
Singapore
Specialism
Marketing
Ref:
1289115

Talk to a consultant

Talk to Helen Chan, the specialist consultant managing this position, located in Singapore
OCBC Centre East, 63 Chulia Street, #15-01

Telephone: +65 6027 1911

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