APAC Product Marketing Manager – Flavours (F&B Categories)

Lead APAC flavour category strategy, drive innovation pipelines, and shape food & beverage growth across Asia.
Your New Company
Our client is a global leader in flavours & fragrances, partnering closely with major food and beverage manufacturers to transform advanced science and technology into commercially successful taste solutions. With a strong regional innovation presence in Singapore, the organisation plays a key role in shaping the future of food innovation across Asia Pacific through deep consumer insight, technical excellence and close collaboration with customers.

Your New Role
This role leads the strategic development of selected food / beverage categories across the Asia Pacific region. The position translates international innovation priorities into focused category plans that support sustainable business growth, working closely with international, scientific and R&D teams. The role owns the regional categories portfolio, using market and customer insight to identify portfolio gaps, growth opportunities and innovation priorities. You will guide the innovation pipeline from opportunity identification through to launch, ensuring solutions are commercially relevant and clearly positioned through strong, science‑based value propositions. The role also supports regional category governance and cross-functional initiatives, partnering with business leadership to align stakeholders and accelerate strategic priorities across Asia Pacific.

What You’ll Need to Succeed
To be successful, you will bring a Bachelor’s or Master’s degree in a technical discipline such as Food Science, Chemistry or Biology, coupled with a solid background in either technical, innovation, R&D, or B2B marketing and commercial roles within the food or flavour industry. You will have a minimum of 8 years’ experience operating in technical or innovation-driven environments, with a proven ability to influence commercial and marketing stakeholders as well as external customers. Strong product knowledge development skills, experience working cross-functionally with technical, innovation, and commercial teams, and structured project management capabilities are essential. The ideal candidate will be comfortable operating at a regional level, combining strategic thinking with hands-on execution to drive product and category success.

What you need to do now
If you feel like you meet the above requirements or know someone who does, then click on the link to apply, or, you may send your application/referral directly to me at Suriani.norahim@hays.com.sg
We review every application carefully and will reach out to candidates who best match the role.
EA Reg Number: R1109288
EA License Number: 07C3924 | Company Registration No: 200609504D

Summary

Job Type
Permanent
Industry
Scientific and R&D
Location
Singapore
Specialism
Life Sciences
Ref:
1286754

Talk to a consultant

Talk to Suriani Norahim, the specialist consultant managing this position, located in Singapore
#27-20 UOB Plaza 2, 80 Raffles Place

Telephone: +65 60271910 ‌

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